Building Business Relationships Through Flowers
Over six years, we’ve learned that effective corporate gifting isn’t about flawless bouquets—it’s about mastering the subtle art of professional relationships and the timing that matters most.
How We Solved the Corporate Gifting Puzzle
Back in 2019, we kept hearing the same frustration from business clients: "Beautiful flowers, but they arrived after the meeting ended." That’s when we realized we weren’t simply arranging flowers—we were shaping moments that can make or break professional relationships.
The Timing Revolution We Stumbled Upon
Our breakthrough emerged when a panicked client in 2023 needed arrangements delivered to align with an investor meeting moved up by three hours. Rather than declaring it impossible, we developed what we now call "flex-timing"—bouquets designed to look impeccable whether they arrive at 9 AM or 2 PM.
"Now we craft arrangements with multiple 'peak moments' throughout the day, so your flowers never look like they’re waiting around."
Our Problem-Solving Process
We developed this approach after watching too many well-meaning gifts create awkward moments instead of meaningful connections.
The Context Discovery Phase
We learned this the hard way when a client's congratulatory arrangement arrived during a difficult restructuring announcement. Now we ask the questions florists often overlook: What’s happening in your business right now? What mood are you aiming to convey?
Recent example: A client wanted to celebrate a partnership but noted their partner company was dealing with a family tragedy. We shifted from bright celebration to thoughtful support—same partnership acknowledgment, a completely different emotional approach.
The Practical Reality Check
Beautiful arrangements that no one can sustain become awkward within days. We learned to design for real office environments—air conditioning, changing light, busy receptionists who might forget to water.
Our "office-hardy" selections include flowers that dry gracefully rather than wilt dramatically, and arrangements that look intentional even when not perfectly maintained after a hectic week.
The Follow-Through Innovation
We discovered that the real impact unfolds after delivery. A client mentioned visitors kept asking about their flowers weeks later, still looking fresh. That’s when we realized we weren’t just delivering gifts—we were sparking ongoing conversations.
Now we include subtle care notes that help the recipient maintain a polished look longer, plus seasonal refresh options for clients who want to preserve that refined impression year-round.
The People Behind the Process
We’re not your typical florists, and that’s likely why our approach works. Our backgrounds in business consulting and hospitality taught us to view gifting as relationship strategy, not merely decoration.
Kaveri Mehta
Lead Design Curator
A former hospitality manager who noticed how flowers shape guest experiences in premium settings. Kaveri brings that same focus on environmental psychology to corporate spaces, understanding how floral choices influence business conversations and first impressions.
Prithvi Khandelwal
Client Relations Director
Started in business consulting before realizing that successful partnerships often rely on thoughtful gestures that most firms miss. Prithvi specializes in timing, cultural considerations, and the subtle art of building business relationships through meaningful gifts.
